Privacy Policy

We highly value your privacy and handle your personal data carefully. This privacy policy is intended to inform you about what data we collect, how we use this data, how it is stored, and what rights you have regarding your data. By using our website, you agree to this privacy policy.

1. Collected Data

Magical Children's Book collects various types of personal data when you visit our website, place an order, or contact us in another way. The following data may be collected by us:

1.1 Data You Provide

  • Name of the buyer and the child
  • Address details (for the shipping of physical books)
  • Email address (for communication and download links)
  • Phone number (optional, for contact in case of problems with the order)
  • Payment details (processed by our payment provider Mollie)
  • Images you upload (for personalized products)

1.2 Data Automatically Collected

When you visit our website, we automatically collect certain data through cookies and other tracking technologies:

  • IP address
  • Browser data
  • Visited pages and interactions on the website

2. Purposes of Data Processing

We process your personal data solely for the following purposes:

  • Processing and handling your order
  • Personalizing the ordered products
  • Sending digital e-books and updates
  • Communication about your order, questions, or complaints
  • Improving our services and website
  • Analyzing visitor behavior to improve user-friendliness

3. Legal Bases for Processing

We process your data based on the following legal grounds:

  • Performance of the agreement: To process and deliver your order.
  • Consent: For the use of photos provided by you in personalized books.
  • Legal obligation: To comply with tax obligations.
  • Legitimate interest: For marketing purposes and improving our services, while carefully balancing your privacy interests.

4. How We Share Your Data

Magical Children's Book does not sell your data to third parties. We only share your data in the following situations:

  • Payment provider Mollie B.V.: For processing payments.
  • Shipping partners: For the delivery of physical products (only name and address).
  • Hosting and IT service providers: For website hosting and data backup.
  • AI suppliers: For the development and personalization of the children's book, we may share data with AI technology providers.
  • Legal obligations: If required by law, for example for tax purposes.

5. Retention Periods

Magical Children's Book does not retain your personal data longer than strictly necessary to achieve the purposes for which your data is collected. We adhere to the following retention periods:

  • Order and contact data: 7 years (according to the statutory retention period for administration).
  • Uploaded photos: 1 year after delivery of the product, unless you request their earlier deletion.
  • Digital download links: 30 days after providing the link.

6. Cookies and Tracking Technologies

We use cookies and similar technologies to analyze and improve the use of our website. Cookies are small text files placed on your device when you visit our website. We use the following types of cookies:

  • Necessary cookies: These cookies are essential for the correct functioning of the website. They ensure that you can navigate and use the basic functions of the website, such as placing an order.
  • Analytical cookies: These cookies are used to analyze the use of our website. This allows us to gain insight into visitor behavior and optimize our website. The data collected is anonymized and not used to identify individual visitors.
  • Marketing cookies: These cookies track your browsing behavior to show you targeted advertisements that match your interests. These cookies may share information with third parties, such as advertising partners.

Upon your first visit to our website, you will be asked to agree to the use of cookies. You can change your cookie settings at any time or withdraw your consent via your browser settings. Please note that disabling cookies may affect the functionality of the website.

7. Data Security

We take the protection of your data seriously and take appropriate measures to prevent misuse, loss, unauthorized access, unwanted disclosure, and unauthorized modification. We use encryption, secure connections (SSL), and secure storage locations.

Despite our efforts, we cannot guarantee complete security of data transmitted via the internet. Any data transfer is at your own risk.

8. Your Rights

You have the following rights regarding your personal data:

  • Right of access: You have the right to view the data we process about you.
  • Right to rectification: You have the right to have incorrect or incomplete data corrected.
  • Right to deletion: You have the right to have your data deleted (unless we are legally required to retain it).
  • Right to restriction: You have the right to temporarily restrict the processing of your data.
  • Right to object: You have the right to object to the processing of your data based on legitimate interest or direct marketing.
  • Right to data portability: You have the right to receive your data in a structured, commonly used, and machine-readable format.

If you wish to exercise any of these rights, you can contact us via [email protected]. We will respond to your request within 30 days.

9. Consent for Data Processing

When placing an order on our website, you explicitly consent to the use of the provided data for processing your order, including the use of uploaded images for personalized products. If you upload photos of third parties, you guarantee that you have the necessary permission from those involved.

10. Changes to the Privacy Policy

Magical Children's Book reserves the right to modify this privacy policy. The most current version is always available on our website. We recommend that you regularly consult this policy. In case of significant changes, we will actively inform you, for example via email.

11. Contact Information

If you have any questions about this privacy policy or how we process your data, you can contact us via:

Email: [email protected]

This privacy policy was last updated on 10-10-2024.